FT Group Subscriptions for Media professionals

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Three themes shaping the media industry

With a network of over 600 journalists around the world, the FT helps subscribers enhance their awareness and understanding of macro-level issues that might affect their business.

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See below the most read email briefings for your industry.

Unlock additional benefits: FT Enterprise Sharing

FT corporate subscribers often tell us they’d like to be able to share FT articles more widely with clients, to initiate conversations, build relationships or spark a dialogue around new ideas.

FT Enterprise Sharing enables frictionless sharing of FT article links, regardless of whether recipients have FT login credentials or not.

  • Share more FT content - Enterprise Sharing links can be opened 100 times or more, depending on how your organisation decides to configure the platform.
  • Use your existing FT.com account - Links can be redeemed using the 'Org share' button on FT.com articles.
  • Maintain and strengthen credibility - Leverage the FT's global reputation for accuracy and integrity when sharing articles.
  • Initiate conversations - Engage clients in thought-provoking conversations around trends or new opportunities.

Contact us for more information

Get in touch today to gain access to business-essential features included in FT Group Subscriptions for you and your team.

Intelligence personalised for your team

Media professionals across the organisation leverage FT reports and analysis to make stronger decisions. Regardless of your position, the Financial Times can help provide your team with personalised, cutting-edge journalism.

Explore how a corporate subscription will empower your team - contact us for a personalised consultation and a team free trial.

For all client-facing professionals
  • Establish credibility: The FT is an ultra-reliable, recognisable source of information, and therefore is credible to quote
  • Tailored conversations: MyFT allows professionals to customise their news consumption to what their network is interested in
  • Fast information transfer: Gift articles allow them to share relevant insights with clients and stakeholders
  • Workflow integration: Enables teams to access the FT with their existing workflow or via over 60+ news aggregators

FT special reports and analysis can strengthen your teams market intelligence and build better relationships.

Corporate Communications
  • Continuous learning: Provide employees the opportunity to sharpen business acumen skills
  • Workflow integration: Share FT content into internal workflows, such as CRM's and intranets
  • Relevant information: Supply knowledge to employees with our knowledge and administration tool (KAT)
  • Commercial awareness: Help employees better understand finance, markets & business impact

FT content can be used to communicate internally, equipping teams with broader commercial awareness, as well as inform external communication strategy.

Senior Management and Strategy
  • Information, fast: Having access to FT insights enables analysts to identify and prepare to react to future events
  • Exclusive content: Curated email briefings such as newsletters delivered straight to your inbox
  • Filter out the noise: MyFT lets analysts specialise their news consumption to inform strategy and direction
  • Socio-economic flux: Investors are caring more about how and where they invest, through the lens of sustainability - Moral Money helps to stay abreast of this

FT content can provide analysts with current and by-the-minute insights to stay ahead of the curve.

A powerful tool for your business

An FT Group Subscription is the exclusive resource your team needs. The advantages include:

  • The latest intelligence on the topics that are relevant for your job role with tailored email digests
  • Workflow integration enables teams to access the FT with their existing workflow or via over 60+ news aggregators
  • Enhanced research which includes charting tools and stock market information to help staff research and analyse companies
  • Dedicated support from our Customer Success Team who help you achieve your goals
  • Flexibility in pricing where you pay only once for access across multiple platforms such as on mobile and tablets

Contact us for more information

Get in touch today to gain access to business-essential features included in FT Group Subscriptions for you and your team.

Over 5,000 organisations have a group subscription, including many in Media and Communications.

The BBC: Accuracy and Reach

The FT is excellent on EU reporting. Accurate and insightful commentary from the likes of Alex Barker, James Blitz and George Parker helps me to cross-reference my own thinking. Its accuracy and the reach of its bureau network make the FT an irreplaceable editorial source.

Kevin Connolly BBC Europe Correspondent

CNC: Market intelligence

Learn about how the FT is a vital source of market intelligence for leading communications firms like CNC.

Global strategic communications consultancy CNC – Communications & Network Consulting needs its staff to be well informed on a variety of specialised sectors, to enable them to help clients form strategy. Find out how the FT helps.

Valor Economico: Global vision

We use the FT both from the point of view of news, opinion articles and videos. It fits very well with our proposal which is to produce high quality, accurate journalism. And to deal with big topics too. It has a broader, more global vision that is slightly more open to the world.

Raquel Balarin Digital content director, Valor Economico

Contact us for more information

Get in touch today to gain access to business-essential features included in FT Group Subscriptions for you and your team.

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