What is FT Enterprise Sharing?
FT corporate subscribers often tell us they’d like to be able to share FT articles more widely with clients, to initiate conversations, build relationships or spark a dialogue around new ideas.
FT Enterprise Sharing enables frictionless sharing of FT article links, regardless of whether recipients have FT login credentials or not.
- Share more FT content - Enterprise Sharing links can be opened 100 times or more, depending on how your organisation decides to configure the platform.
- Use your existing FT.com account - Links can be redeemed using the 'Org share' button on FT.com articles.
- Maintain and strengthen credibility - Leverage the FT's global reputation for accuracy and integrity when sharing articles.
- Initiate conversations - Engage clients in thought-provoking conversations around trends or new opportunities.
Build stronger client relationships
Use a trusted source of market analysis to engage clients in meaningful discussions about potential opportunities or risks. Share FT commentary to create informal touchpoints for building stronger client relationships.
The FT is a catalyst to conversations, it can act as a spark.Firmwide Managing Partner, Linklaters
Demonstrate thought leadership
Share FT articles more widely with your network in order to demonstrate thought leadership and showcase your industry expertise.
Frequently asked questions
No, this is only available on the desktop version of FT.com.
The person or people opening the link will directly access the article shared without hitting the FT.com paywall or having to provide any personal information. After the maximum number of article views has been reached, a visitor who is not an FT subscriber will hit a subscription barrier.
No, all limits are on an organisation or team level.