The FT is relaunching its Business School newsletter as Business School Insider. With changes in business education and leadership training, the rebranding of this newsletter will allow the FT to focus on highlighting key trends that are occurring globally.
This weekly email newsletter focused on providing analysis and opinions on various business school matters, will ensure you stay on top of current trends, whilst challenging received wisdom. In time, Business School Insider will prove to be an invaluable asset, offering both practical and theoretical applications for challenges faced within business education.
Who should read it?
If you are interested in postgraduate management and leadership education, this newsletter speaks directly to you. It will consist of new management research with references to scholarly literature.
Being front row to emerging discussions among MBA providers will ensure readers have the opportunity to spot architectural trends within campus developments, identify whether certain ESG goals make sense, or understand how management training has been impacted by a global pandemic.
We want students to not only read the theories, but to also think about how to apply them.
Professor for International Economics, HTW Berlin
Content in Business School Insider will be pegged to the academic calendar, meaning it’ll be relevant for students and staff members within business schools. For instance, newsletters in June could highlight graduation speeches, whilst editions in autumn may consist of reminders for looming application deadlines.
Why should I read Business School Insider?
Signing up to this newsletter will help business schools better adapt to the changes in technology and keep up with the demands of students and employers.
Technology
One of the key takeaways from the pandemic was the importance of adaptation. In a post-pandemic world, the transition to hybrid learning means business schools need to keep up-to-date with advances in technology. Warwick’s Business School uses green-screen studios to present, whilst Washington DC-based Quantic School uses an app to implement scenarios-based learning. Simply put, traditional ways of teaching won’t be enough for MBA students, as interactive learning becomes a key selling point for these business schools.
Students
With an increase in awareness for the current climate crisis, students are now demanding a change in their curricula. Instead of lessons on profit maximisation, students are pressing business schools to focus on emerging environmental issues. The FT has reported on this shift towards teaching about ESG factors, and through the weekly newsletter will continue to help readers identify emerging trends and practices.
Employers
Demands of employers are also changing as they seek candidates who are able to apply their knowledge to real-world scenarios. This requires business schools to build a deeper understanding on what is happening globally within leadership education. Business schools will, thereby, be able to improve the employability of their students if they focus on upskilling what is required of them.
How do I sign up?
Business School Insider will only be available to FT.com readers with a premium subscription. A premium subscription gives you access to everything a standard digital subscription does alongside deeper analyses and insights on key topics.
If you’re a premium subscriber and are already logged into your FT.com account, you can sign up with one click to the newsletter here.
To keep up-to-date on the FT's business education coverage more generally, you can also start following the Business Education topic in myFT. Get the latest from all your topics of interest in your myFT Digest email, or configure alerts to send new articles straight into your inbox as they're published.
How are business schools addressing current challenges?
Business schools are a hub for innovation and future development. However, a lack of reporting within these institutions leads to growing concerns about the level of connectivity, among university leaders.
- Insper Learning found bringing students across Brazil together was crucial in providing them with enough confidence about global affairs to secure employment.
- London Metropolitan University identified that there was a lack of real-world application to the theories taught within the curriculum.
- HTW Berlin found a real danger in teaching students to parrot their professors rather than to think for themselves about what is happening globally.
Business schools, therefore, require solutions to how they can help students grasp a better understanding of business theories in the context of real-world events. For 90% of the world's top MBA schools, an FT Group Subscription is a key pillar of how they deliver global, real-world, blended learning.
Addressing these challenges can help business schools to increase student satisfaction rates, academic performances and employability.
It doesn’t matter if someone’s going to work on Wall Street or in London, whether you’re working in banking and finance and technology or for your family business, you need to stay current with information and the Financial Times is that resource.
Visiting professor of International Business, George Washington University
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