Reframing how organisations use news: introducing FT Professional
The Financial Times works with thousands of organisations to provide access to trusted FT journalism. This part of the FT business has been rebranded as FT Professional, and this post looks at what’s included as part of an FT Professional Subscription.
We examine how unique FT stories and relationships between journalists and organisations can be harnessed in the context of making better investment decisions.
From sourcing reliable information to keeping ahead of trends, we dive into how PR and communications specialists overcome main challenges in their profession, using an FT Group Subscription.
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